Small studio,
big brand energy
Founded in Bucharest by Bogdan and Diana Apalaghiei, Two26 brings together years of experience across advertising, branding and digital.
Two ’90s kids, one shared itch to make better brands.
After years working for others, we changed course in early 2024 and decided to put all that experience into a dream of our own. What started with some recommendations and a few familiar faces quickly grew into something of its own. A studio where we could question the brief, really look into the details and make the kind of work that makes us smile.
Less size, more scope
We have grown, but not into a maze of departments. Instead, Two26 is a three-person core team, supported by top notch collaborators whenever a project demands it. It means we can stay involved, move quickly and build the right team around each situation. We do not chase work for the sake of filling a portfolio. We like projects with a real challenge and people who care about getting it right.
THIS IS PRETTY MUCH EVERYONE



Behind the work
Behind the work
THE BRIEF IS NOT SET IN STONE
A brief is a starting point, not a set of commandments. We’ll challenge it if we think there’s a better way to get where we need to go.
GOOD IDEAS NEED SPACE
We don’t believe in rushing to the first solution that kind of works. Give an idea enough room to breathe, and it might just be the one.
PRETTY IS NOT A STRATEGY
We love beautiful things. But looking good is only part of the job. First, we search for meaning. Everything we put out there needs to have a reason to be.
IF IT CAN BE SIMPLe, SIMPLIFY
Complexity for complexity’s sake is not cool, actually. And people’s attention span is at an ATL. If your brand can say more with less, we’ll make it happen.









